Is hard work and hustle the real answer? In this episode, Dan explains how to work smarter, so that hard work and hustle pay big time.
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Working Smarter – Not Harder Is Hard Work & Hustle The Answer To Success
Is hard work and hustle the answer? We’re going to talk about is hustle all it takes to be successful? Is hard work enough? Millions of people every day work very hard, yet they don’t have much to show for it. They’re not accumulating a lot of wealth. They’re not making enough money. They’re not making enough money to take care of the family, to provide to the people that they love the most. Maybe you know people who worked hard their whole life. Maybe someone that you care. Maybe it’s your parents, your friends, but they cannot even retire comfortably. You cannot take hard work to the bank. You cannot deposit effort and time, hard work, and hustle to the bank. You can only make a cash deposit. Your bank doesn’t care about your process. It doesn’t care how hard you work, how much effort you put into it, how many hours you put into it. It only cares about the evidence, the results, and the cash.
Remember back in school when you take an exam, it only cares about your grade. It only cares about your score. It doesn’t matter how many nights of sleep that you missed. It doesn’t care how many hours or days you study, either you pass or you fail. That’s how life works. The universe is very impersonal. The banks don’t appreciate the process, they appreciate the outcome. In order to be successful, hard work has its place. A lot of people work hard, but it’s not enough. It’s part of the equation, but it’s not the only factor. To be successful in life or in business, you need to find your brilliance. You might be thinking, “Dan, how can I find my brilliance, my zone of genius?” I’m going to teach you three questions that helped me change my life. Maybe it will help you change your life as well. Question number one, what comes easy for you but is hard for others? What are your strengths? What are you naturally good at? Not necessarily just physically but it could be skills have. What is easy for you? Sometimes we take it for granted, what is easy for you may not be so easy for others. Sometimes people talk about the concept of you got to work on your weaknesses. I don’t believe in that.
I believe if you work on your weaknesses, at the end of your life, you will have a lot of strong weaknesses. I believe that in life, it is about finding and identifying your strengths and put your effort to make your strengths stronger. Focus on a couple of things that you are good at and how can you make that stronger. Offer that to the marketplace in exchange of money, to render a service. That’s what works. I’ll give you an example, one of my brilliance is my ability to simplify. I find it very easy to do. I can take very complex issues and problems and simplify it and distill it to its essence. I can communicate and articulate that in my teaching and to other people. I thought everybody knows how to do this, but it’s not true. What I realized is very few people know how to do this. Even if you give me a problem to solve, for example when I’m doing some consulting, they could give me a problem in their business that they’ve been trying to solve for a long time, maybe three months, six months, and I can listen. I can find, “Why are you doing all of that? Just do this piece. If you do this, your problem would go away.” That’s my gift. That’s my brilliance. That’s the first question, what comes easy for you but it’s hard for others?
Success: When you can identify your brilliance, then your work and your life become one.
Question number two, what would you do nonstop even if you never got paid for it? No, it’s not playing video games. That’s not what I’m talking about. What are some of the skills, some values, some expertise you can offer to help people even you never got paid for it? If you remember, there was a scene in the Dark Night and the Joker said, “If you are good at something, never do it for free.” He was talking about the gangs, the mafia who tried to kill Batman. I believe that’s true. If you’re good with something, you’re good at something, never do it for free. You may have heard of the saying, “I love this so much. I will do it for free.” I think it is a broke person’s mentality. It is a very naïve person’s mentality. You don’t have to buy my belief, but this is my belief. I believe that in life, you should find something and you will say to yourself, “I love this so much. It is the only thing I would do for money.” When you can identify your brilliance, when you can find something that you truly enjoy doing, then your work and your life become one. It’s not so much, “I go to work. I finished work and I go home. Don’t talk to me about work.” It’s work and life integration. You love what you do. Life is work and work is life. You never have to work another day of your life because work doesn’t feel like work anymore. That’s question number two.
Question number three, how can you be of service and give back to others? Success is not about what you get, it’s about what you give. I don’t just mean giving stupidly. I mean giving strategically. Giving help, giving back to others who deserve your help. Not everyone deserves your help, but you can find that brilliance where it’s something that you enjoy doing nonstop. It is what you are good at. What comes easily to you? At the same time, it is a service of others and that you can impact other people and give back to others, then life is easy. Life is good because you love doing it. If you are good and you love doing it, naturally, you will get it good. When you get it good, you’ll be able to help more people. This is something I learned the hard way because for the first ten years of my business career, from my twenties to my 30 years old, when I was building my empire, I was all about me. I know what it’s like. It’s all about, “How can I make the most amount of money? How can I grab all the chips on the table? There’s no win-win. It’s only win-lose. I want to win and you’re going to lose.”
I did that and I made quite a bit of money, but something was missing. Something wasn’t working until I learned life is not just about yourself. When you can integrate your strength, what you’re good at and you can impact other people, life becomes much more interesting. When you make it about others, money comes to you so easily, so effortlessly. When you can solve people’s problems on a massive scale or at a high level, people are lining up. People are willing to pay you large sums of money to do that. In fact, you cannot stop the money from coming in. That’s what I’m talking about. Find your zone of brilliance. Find your zone of genius. That’s what it’s going to make you successful. It’s not hustle. If you’re hustling the wrong thing, you’re not going to be successful. If you hustle on your own, you don’t give a thing about others, you’re not going to be successful. If you hustle, put your work and you work hard on the right stuff, then that is the formula to success.
How do you decide on a career? Should you do what you love? How can you get rich? What can you do to get started on finding what you’re meant to do? All these questions and more will be answered in this Episode. Listen to it now to discover how to decide on a career.
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How To Avoid Failure & Choose Success In Your Next Career
I do have a lot of millennials and young people asking me, “Dan, how do I pick the right career for my life?” I believe that picking the right career is probably one of the most important decisions that you’ll ever make. When you pick the wrong career, you can waste a lot of time and years sometimes. If you’ve ever had this experience, you pick a major in school and then you studied that for a few months and maybe even a couple of years, you’re like, “I don’t like this subject that much. My friends told me I should take this. My mom and dad told me I should take this, but I hated this. I don’t like the subject. I don’t like the school. I don’t like what I’m studying. I don’t think I’m going to have a career on this particular path.” You switch and you try something else. Then you’re like, “That’s not quite what it is yet,” and then you switch again. In between, you’re wasting a lot of valuable time. When it comes to picking a career, let me share with you my own experience. I wish I could tell you that I got here because this is exactly how I envisioned myself and what I’m going to do. It’s not like that at all because in the very beginning, all I wanted to do was to provide for my mom.
When my dad went bankrupt with over $1 million in debt, he could no longer send us money. He was in Hong Kong back then. I’m the only child in my family, so I had to take care of my mom. Forget about career, forget about finding my path, I wanted to make some money so that I could eat, so that we can have food on the table. That was it. Fast forward, I have the greatest job in the world. I get to work when I want, where I want, with whom I want. Having such a great lifestyle, not just materialistic things but everything that I have. I’m able to impact so many people’s lives as a global educator. Back then, it didn’t start off like this. I believe to find the right career, the very first piece of advice I want to give you is if you’re a young person and you’re not so sure what the perfect career is for you, it means that you have not tried enough things. It’s like sports. How do you know what sports you would excel in if you haven’t played enough? Let’s say you’ve only played basketball in your whole life. You’re like, “Maybe I’m a pretty good basketball player,” but maybe you’re only 5’5’’ and you thought, “This is what I like to do. Maybe this is my career.” Maybe you haven’t tried other things. Have you tried swimming? Have you tried football? Have you tried soccer? Have you tried ping-pong? Have you tried other sports?
When you try enough things, it is an elimination process. Very quickly you will know, “That’s not my thing.” For example, I am a horrible painter. I am not a good artist. That’s not my thing. I’m horrible with that. I will not have a career in that in spite of other people who might love it. I can’t even draw a stick person. My handwriting is not good. That is not my career. I eliminate it very quickly. For athlete or sports and a lot of these different things, that’s not my thing either. I’m not going to have a career in those professions. I eliminate that. When I was young, my dad wanted me to be a lawyer. I thought, “Lawyer is my thing. I’m going to be a lawyer.” After I learned a little bit more about it, “No, I’m not going to be a lawyer.” I learned that’s not my path. It’s the path that my dad wanted for me. Later on, I wanted to be a firefighter. I love firefighting movies. I have an uncle of mine who is a very good firefighter. He’s been firefighting his whole life. I like to talk to him. He shared all these life-altering and life-changing stories. My uncle’s a firefighter but then I found out that’s not my thing either.
Once I learned martial arts, I thought I am going to be a martial arts instructor. That is my calling. I want to open up a little school and that’s what I’m going to do for the rest of my life because I like to teach. The problem is when I found out that my martial instructor couldn’t even make rent, he was struggling with a few students, I’m like, “I love martial arts, but I cannot make a living doing this. I cannot help my mom doing this.” That doesn’t work either. I tried many different things. I stumbled upon business. I started being a copywriter, consultant, speaker and a lot of these different things. Not in a million years could I imagine I will be doing what I’m doing now. It’s only after so many of these zig-zags that I found my place. In life, it’s very important for you to find your place. Find a place where this is where you belong. This is one where you’re meant to do. Not everyone agrees with me on this. I believe if your career focuses on, “I want to do what I love,” you’ll struggle financially. You have to get the money thing out of the way first, so you can have more choices.
New Career: If you’re a young person and still not sure about the perfect career for you, then maybe you have not tried enough things.
You can take that money and invest in yourself. You have to make some money first and that’s what I did. I wasn’t following my passion, I wasn’t doing what I love. I wanted to make a living. First, profit your career. If your career can make a decent amount of profit, you have to start with that. In the Asian culture, even in Chinese culture, the Chinese don’t talk a lot about passion. They work long hours. If you’ve ever been to Asia, they work and they want to make money. In North America, it’s the opposite. When I came to Canada, it’s much more laid back and say, “I want to find my calling. I want to find what’s my gift. That’s okay. I’m struggling financially, but I want to find that thing.” In Asia, it’s like, “What are you talking about?” You talk to Asian people and they’re like, “You do whatever that makes you the most amount of money.” There’s nothing right or wrong about between both philosophies but I found that at first, focus on profit. Find something that can make your money. You can get money out of the way, so you can focus on what’s important and that’s life. You get your time back.
Once you’re making good money, if you can also find something that you’re passionate about, that will be good, if you can combine profit with passion. For example, when I found out that I love teaching, I love speaking, I’m passionate about it. I learned, I studied, I mastered the craft and I get better. I make more with that and people pay me more and more money doing that. I thought to myself, “This is great.” I don’t like golfing. I don’t like fishing. That doesn’t interest me but teaching, I love this. This is my hobby. This is my passion. This is what I love to do. It doesn’t get old. This is how I can be on stage for days. I can talk without a script because of that. It’s my passion. When I can combine passion and profit, you make more profit because you love what you do. If you love what you do, of course, you get good at what you do. When I hit 30 years old, I found my purpose. I found that this is what I want to do for the rest of my life. What I know, what I do impacts people’s lives.
When my father passed away, I thought to myself, “What is my legacy? What do I want to be known for?” I can imagine at my funeral, I’m laying down there in my casket. Do I want people to say, “Dan Lok has made a few dollars and he’s successful financially. He’s a wealthy guy?” Do I want people to say, “That man changed my life?” I want people to say, “That man changed my life.” I found my purpose and that’s why I do what I do. I can combine my purpose with my passion and also makes a lot of profit all into one. When you can do all that, that’s very special. I’m very grateful. I have found my ideal career. My career may not be your career. Let’s start with profit, then maybe through that you’ll find your passion. When you know to a point that this passion might become your purpose, if you can ever get to that, you’re a very lucky person. I’m a very lucky person. When I can live every day living my purpose, following my passion and also making a lot of profit, life doesn’t get better than that. That’s my recommendation. That’s what you need to do. No one can tell you, I cannot tell you. You’ve got to find your own path. That’s my recommendation. That’s how you design on your career.
When clients say, “How much is it?” what do you say? Do you tell them the price right away? Do you sell them features and benefits? Or do you tell them why your product or service is so good? The answer is none of those. In this episode, Dan reveals why people ask this question and what it means if they ask this question at certain times. Listen to it now to discover what to say when clients say, “How much is it?”
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Avoid The Nasty Trap – How Much Is It
What do you say when your clients ask you the question, “How much do you charge? How much is it?” What’s your response? How do you handle this objection? Before I teach you exactly how to handle this objection, you have to understand why they’re asking that and when they are asking is also very critical. If they are asking you this question, “How much is it?” just three to five minutes into your conversation, it can be on the phone, it can be face-to-face. It means that they want to get to the bottom line, “Just tell me how much it is? I don’t care what’s the features and benefits. I just want to know if this fits my budget.” The minute you give out the price when you tell them how much it is, you’ve lost all control. You have not taken the time to build up their needs, to discover exactly what they’re looking for before you give them the price.
When you tell them the price, let’s say it’s $10,000, $50,000, $100,000, right there, the minute you gave them the price, you’ve lost your power because now all you can do is wait for your client to say, “That’s too expensive. I don’t want to pay for that. That’s not what we thought we were going to spend, that we’re going to do.” You have to go into what I call justification mode. “We are so good that our product is better. We’ve been in business for X amount of years” and all this crap. You’re turning into this salesperson. You don’t want to do that. If in the very beginning of the conversation when your client is asking you, “How much is it exactly?” You should redirect the conversation going back to the needs and find out exactly why are they talking to you in the first place.
In the beginning when they asked you the question, “How much is it?” You would simply reply, “It depends.” They might say something like, “It depends on what?” “It depends exactly on what you’re looking for. Why don’t you tell me a little bit about what you’re looking for?” You go back to their needs. You go back to their wants. You go back to why they’re talking to you in the first place. If somewhere, let’s say after the middle of the conversation, it’s the end. You’ve done everything that I teach you. You are qualifying them. You find out about their needs. You’ve done all those steps and now it’s more near the end. You’re actually talking about money and they say, “How much is it?”
Whenever you give them a price, let’s say it’s $10,000. You don’t just say, “It’s $10,000.” Then all they’re going to say is either, “It’s okay,” but most people would say, “It’s too expensive. It’s more than I thought.” It’s a natural response from your buyer. What do you do? You want to also continuously ask the next question. It will sound something like this. “How much is it?” “It’s $10,000. Are you comfortable spending that amount of money? Is that within your budget?” Right there you take the next question and you go deeper. You go to the next step and they will say yes or they will say no. If they are giving you resistance on price and that goes beyond this episode. That is what I teach in High-Ticket Closers. I teach how to handle some of those objections. For now, knowing that if they asked you that question, you always want to redirect.
How Much Is It: When your client is asking you, “How much is it exactly?” redirect the conversation going back to the needs and find out exactly why are they talking to you in the first place.
You don’t just want to say the price without something else. Sometimes if it was somewhere in the middle of the conversation, they asked you, “How much does it cost?” If they are pushing it, you can also give them a range, “It depends on what you need.” Let’s say you are a graphic design person and you are developing a logo or a brand or something for them. They are asking, “How much is it going to cost me to do all these design packages and all that?” “Anywhere from $5,000 to $10,000, how do you feel about that?” Listen and see what they have to say. They might say, “That’s what we were thinking roughly to spend,” or they might say, “That’s way more than what we want to spend.” Then you can go back to handling the objection. Be very careful when your prospect is asking you how much is it? It depends on when it depends on the timing. You will handle it differently.
Knowing in traditional sales, the buyer always has all the power because they have the money, but that’s not true. In terms of high-ticket closing, when it comes to how much, we as a closer, have the power. We need to control when we want to reveal the price when we don’t want to reveal the price. Maybe it’s too early and we haven’t built up the demand. We haven’t created the needs. It all depends, but you want to retain and remain powerful. You want to retain that power so we can lead them to the end and close that sale.
In this episode, you will learn how to hire the right people every time all the time, and how to avoid hiring the wrong ones.
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How To Hire The Right People & Avoid The Wrong People
When it comes to building a business, finding a hungry market, fulfilling a need in the marketplace, that is the most important thing. Assuming that you have that, then the next most important thing is people. I always say, “Business is simple but people are complicated.” People are complex. When it comes to selling something, providing a service, providing a product to the marketplace, that’s easy. That’s sales and marketing. Everyone is different. It’s not static. It’s always dynamic. I believe when it comes to building a company or organization, finding the right people, having the right people in place, that’s the most important thing. In business, the best team wins. The best team, it doesn’t matter what happens to the marketplace, the economy, the product, they would find solutions. They would be resourceful. They would always be able to solve problems with the right team and the right culture.
My hiring philosophy, my leadership style or management philosophy is very different from most CEOs and business owners. When you look at most companies, they hire based on a resume. Versus with my organization even as a global organization, we’re growing so rapidly. I don’t think I’ve ever even read a resume. None of them submitted a resume. None of them did a traditional approach. That’s not how I hire and find good people to join my team. I hire based on attitudes where there’s a saying, “You hire for attitudes and you train for skills.” It’s very interesting because even the leadership position, the director positions within my organization, every single person, every single director, none of them were “qualified” for the job. None of them have the “training or the background” for that particular position. They might come in doing a certain task. From there, I could see that they’ve got potential, then I give them more and more responsibilities. They would rise up to the rank as I could see their attitude, their skills, their capabilities, their desires, their loyalties and they do that. I have a lot of young people in my organization and most people would see, “That’s a kid. How would you give a kid that responsibility or be responsible for millions of dollars of the marketing budget?” That’s not what I see. Shouldn’t you hire someone with ten years of experience and all that? I don’t believe in that because at the end of the day with what we do, internet, social media, education, business, things move so fast. I need to be on the pulse.
I hire Millennials where I want to know what they are thinking. They make me feel old. They always bring new ideas. I didn’t know about that technology. What about that idea? What’s hip? What’s on trend? If I want to know what young people are thinking, I need to have young people in my organization. Hire for attitude and train for skills. I don’t believe in a resume. Anybody can write a good resume. Sometimes you see the best people who are doing interviews, they give very good interviews, but when you hire them for the jobs, they suck. The reason they are good for giving interviews is because that’s what they do. They’re very good during interviews, but when it comes to doing things, getting things done, they cannot do it.
I think the way that I look at people is I don’t believe in what they say or watch what they do. I like to make people jump through a lot of hoops, not the traditional hoops about resume, multiple interviews and all that. Example, taking personality tests, giving them a certain task, see how they perform, maybe even give them certain jobs to work with people within my organization, see how they perform because talk is cheap. Once I know that I’m getting feedback from my team, “How is this person?” “I think he/she is pretty good. Let’s give them a little bit more. How are they now?” Everyone is different. Some people, they thrive in a quieter and calmer environment. Some people thrive in chaos. Some people thrive under pressure. Would they crack under pressure? How they react to certain things. Some people, they work better when everything is fair and systematic. Some people work better when it’s a very creative environment.
With what we do within my organization, we move so fast that everything we do, especially me as a leader when something doesn’t work, I pivot. I compare it to an elephant versus a tiger. There are organizations where it takes them three months to make a decision. It’s a layer. That’s not the way that we operate. We are very nimble, flexible and quick. When somebody doesn’t work, we change it. When something I want to implement, we do it. It’s very fast and most people are not used to that environment. We bring people in if they thrive under pressure, they like the challenge, they like to learn. Once they work with us, they would find this is home, “I like this pace. This is what I’ve been looking for,” or some people are like, “This is way too stressful. This is too fast for me. I’m too old for this,” then they will leave. Anyone who joins, if it’s not a good fit, naturally either they would slow our team members down. They would almost push this person away. This is not a culture fit or that person would just quit. It is not a good fit. It’s that organic process. Instead of a resume, I like having people send me a video resume. I’d like to see people on video, how they sound. From there, test, give them a lot of hoops to jump through, then work on some projects and see how they perform. I always look at a person, not the skill set they have because they could get the skill sets and acquire the knowledge.
I look at the attitude. I would always give people different opportunities and chances for them to excel. If they do good, I would give them more and more responsibilities. I love the Russian Doll principle. When it comes to hiring, a lot of business owners, entrepreneurs and CEOs, they hire people who are smaller, who are worse than they are. You notice, the CEO, “I need a manager. Let me hire someone who has less skill than me.” That manager would hire someone, who is also less skilled than him or her and so forth. On the other hand, if you hire people that are better than you, bigger than you, you end up a company of giants. If you hire people who are smaller than you, who are less than you, you end up with a company of dwarfs. That’s what happens.
The reason the CEO or the business owner hire people that are smaller than them is because of insecurities. They are afraid that “If I hire someone better than me, I can’t manage them. I can’t control them,” versus if you hire someone less than you, it’s easier to control them. You see this a lot even in Asia. A lot of these companies, they hire people that they think they easily can control. The problem is when you do that, the organization doesn’t grow versus if you hire someone that’s better than you. When it comes to certain departments or certain division, every single director, every single executive, they can do their job better than I do because they have an area of expertise. That’s not what a CEO does. As the CEO, I’m the visionary. I have to map out the strategic plan for them to execute. That’s my job.
Right People: If you hire people that are better and bigger than you, then you end up a company of giants.
My job is not to perform a certain task better than they do. Think about the art of war in military terms. In the ancient military, their general is not necessarily the best horseman or the best guy who uses the arrow, the archer, or other soldiers on the ground. No, they are the best fighters. The general is the one that sees the big picture, “How do I mobilize my troops? How do I mobilize my army? What’s the best way to allocate the resources?” That’s the CEO’s job and that’s how the Russian Doll principle applies. It’s very difficult to motivate people. A better solution is to find motivated people where culture eats strategy for breakfast instead of trying to motivate the people and trying to always push them, motivate them, put motivational quotes and all of that stuff. If you find motivated people, people got that fire, that desire within them, you don’t need to motivate them.
When you find very good people who are already motivated, then all you need to do is to create the culture, give them the responsibility, give them the authority and power, get out of their way and let them do their thing. That’s the best. The people who are motivated, they will find the answers. They would want to make stuff happen. They would want to grow. They will want to help you grow not because as a company obligation. It’s because it’s who they are, which is a very small percentage of the population because most people have no desire to grow. I’m a very self-motivated person. I don’t need people to motivate me. I don’t need people to pump me up. I am motivated. I get up in the morning, I go. I’m driven.
I want the people within my organization to have that same desire versus I have to push them and motivate them. If you spend so much time trying to motivate your people, then you’re not spending enough time getting things done or moving forward. Find motivated people and then get out of the way. In this very competitive business environment, I don’t care how much success that we have in the past or look at our glory days and what we have done. What you’ve done in past doesn’t mean anything. It’s about where you’re going in the future and what you’re doing now. In order to thrive in any economy, constant learning, especially us, what we do as a global organization and education organization, education and learning is extremely critical. One of the things that we do is we will go to training. We will invest in training because that’s what we do. We are constantly learning.
I invest hundreds and thousands of dollars every year in my own education and I expect my team members to do the same. My policy is very different from most organizations because most organizations they would send you to training, “Here’s a workshop that will help you improve your skill. Let the corporation pay for all this stuff.” I don’t do that. My people go to certain training. They invest in themselves. They pay for their own flight. They pay for their own hotel. They pay for their education. I don’t want them to do it because it’s an obligation or I want them. It’s required if you want to get promoted. I want them to do it because they want to get better.
If I invest in my own education, they should do the same. When they learn new skills, upgrade their skills and be able to perform better, then they will get compensated. The learning aspect, I want them to invest because I know that if they invest in their own education, whatever they pay, they pay attention. They will get more out of it versus I know employees or friends where, “Here we go, corporations. Send me to this training. I’ve got to go for two days at this training. I can’t wait to get out of the training. I go to the bar or hang out.” How are you going to learn anything going in with that attitude? Versus you are there to learn. Sometimes I suggest, but not much, what they need to learn. They will find out on their own, “I need to learn about this particular skill. I need to take this course to stay on trend about what’s happening with this,” because they want to get better. They could see me leading by example. I’m always learning. I’m reading. I’m attending workshops. When it comes to education, I’m always the most dedicated student. I’m a good leader because I’m a good student. That’s the culture that we have.
How can you make $100 a day from home? A lot of people think you can do that with Bitcoin, dropshipping, Amazon selling and more. But there is a huge problem with them. In this Episode, Dan reveals his simple formula to make $100 a day from home.
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How To Make $100 A Day With Simple Cash System From Home
Dropshipping, cryptocurrency, eCommerce, Amazon, Shopify, day trading and real estate, can you make $100 a day doing those things? The answer is absolutely, you could. There’s one big problem. All these things, it takes money to get going. How do you get going when you got no money or no budget? What do you do or think about it? If you are selling something on Amazon, where are you going to buy those products? You buy from China, you buy from Ali Express. It costs money. To build the eCommerce website, it costs money to start. What about Shopify? What about the software to maintain the site? It costs money to do it. What about driving traffic to your website? It costs money to do it. What about investing in cryptocurrency? It costs money to do that as well. Day trading, it costs money to be doing day trading as well.
There are so many things that you could do. Yes, you could make money doing those things. The problem is you’re not doing them in the right order. I always tell all my students, you want to take care of your cashflow needs before worried about getting rich. You’ve got to get money coming in. Make that first $50, $100, $200 a day, get it going. Once you’ve got enough income coming in, once it devolved that high-income skill. High-income skill is a skill they can make you $10,000 or more per month. Once you do that, then if you want to, you could pursue all these other ventures. You can then tap into, try and test out some of these business vehicles but first, you need to have that skill set. Everybody is chasing the next thing big thing, the next shiny object. What I do or what my students do is we are using the oldest ways to make money. Most people, they’re looking at it yet they’re stepping over dollars to pick up dimes. I’m talking about the good old telephone. The good old phone, a simple tool to make $100 a day.
Let me share my business model with you, my formula with you. The very same formula that I teach all my students across the world, the high-ticket closing methodology. Here’s how it’s going to work. Imagine this, there are companies out there, nowadays it costs more than ever to acquire customers. Most companies you noticed this advertising is costing more money than ever because it’s more competitive than ever in the marketplace. A lot of companies, when they are selling any kind of product, most product under $200, most of the time, those are what I call the initial product that they’re using those products in the marketplace. Companies, entrepreneurs, they are selling these products hopefully to develop a relationship with a customer is to break their wallet and start the relationship, start the conversation. The money is made after the $200 is spent. When they realized, once my customer trusts our brand, trust our company, now we can follow-up with them and offer them other products and services that are at the $2,000, $3,000, $5,000, $10,000, $20,000, $25,000 or more. That’s where the money is made. Here’s the problem. Those offers, I refer them as high ticket offers, $5,000, $10,000, $25,000, $50,000.
Those sales, they need to be closed on the phone. Very rarely people buy something at that kind of price point looking at a video or looking at a website, they need to have that one-on-one conversation. What does that have to do with you? That’s where you come in. Imagine this, you are closing for a company or you’re closing for an entrepreneur. The offer is $1,000. If you’re a good closer, you’ll have a good closing skill. They are willing to pay you $100, which is 10% of the sale, 10% commission. That’s $100. I want you to think about it. If you’re closing some of these packages, some of these products and services, $1,000, you make $100 a sale. That’s $100 a day. All you need to do is what to make one single sale a day. That’s it. One single sale a day, you get $100. What is your cost? Zero. How many websites do you have to bill? Zero. How many products did they buy? Zero because you’re not selling your own products. You’re not selling your own offers. You’re selling other people’s offers.
$100 A Day: To develop a relationship with a customer is to break their wallet and start the conversation.
The company, the influencer, the entrepreneur, they are doing all the marketing. They’re doing all the lead generation. They’re driving a lot of traffic. They are building a funnel. They are creating content. They’re writing a blog. They’re creating videos. They’re doing their press release. They’re doing 90% of the work, but yet they don’t make the money until someone like you and me get on the phone and close those high-ticket sales. This is one of those very rare skills that you could make your $100 a day with no expense and no overhead. You’re may be thinking, “Dan, are you talking about being an annoying telemarketer? Does that mean I have to cold call people? Does that mean I have to do a lot of prospecting? I can’t do that. I’m a shy person. I’m not very talkative.” It’s not about none of that.
I’m talking about talking to people who have put up their hand. I’m talking about talking to prospects who have gone through a series of steps, who have filled in the application form and then booked a time to speak with you as a high ticket closer and then you close those sales. That’s what I teach, zero cold calling has nothing to do with building a website. You don’t have to do anything online. You don’t have a cold call a single person. That’s the power of high-ticket closing. If you’re thinking, “I don’t know if sales are for me,” or “I don’t know if I’m a salesperson.” It’s not about being a salesperson. If you have not watched my other videos, I say, “Watch my other videos or you go to YouTube and type in Dan Lok Sales or Dan Lok Closing. You’ll see some of the things that I do.” What high ticket closing sounds like and looks like, I can promise you, it’s very different from traditional sales because who else wants to get the telephone slammed with a face every day? I don’t do that. Who wants to do that? Who wants to get rejected all the time? That’s not good in making a living. That’s definitely not the way I want to make a living.